Behind the scenes during the Autumn/Winter Collection photo shoot

Between antique furniture and snow flurries - our photo shoot of the new Winter Collection could not have been more held more contrasts!
We arrive in the Dolomites Living Hotel Tirler, a picturesque location in a nature reserve on Seiser Alm. Even at over 2,000 m, there is no snow – naturally, we weren’t about to allow any such hindrances to get in the way of our new Winter Catalogue shoot.

After a relaxing swim in the pool and a hearty Tyrolean dinner, we enjoy a restful night and begin our new adventure on the following day. Two jeeps take us up to dizzying heights until the forest path is blocked by ice.

This means strapping cameras, lighting technology, the collection, make-up - basically everything that we need - to our backs, and heading forth on foot. In the afternoon, we decide to continue our work lower down, which later turned out to have been a wise decision. Because… snow starts falling! It's getting icy cold but we persevere with the photo shoot, spurred on by back-of-the-mind visions of the sauna back at the hotel and the Luis Trenker infrared booth that will warm us through in the evening.

In the morning, we're off to Brixen/Bressanone valley, to the Elephant Hotel to immortalise the second part of the Revue in images.

You can see the result of these variety-packed days --->here in the new Trenker Revue.

And if you'd like to get an impression of the photo shoot, --->here are four minutes of authentic footage!

Further stories


Luis Trenker is still alive at the Dolomites Living Hotel Tirler

Michi Klemera, owner of the Luis Trenker fashion label, writes in his newsletter:
Our fashion label “Luis Trenker” gains more fans every day and continues to thrill customers from the first moment. This week we received a photo together with a comment from some of the long-time customers of our brand, Hannes and Sandra Rabanser of the ‘Hotel Tirler’ on the Seiser Alm:

A giants’ summit

‘Berge versetzen’ (Moving Mountains) – Reinhold Messner could not have found a more ideal topic which truly embodies our dreams and vision.