Luis meets Walther: Our new flagship store on Bolzano's Waltherplatz is officially open!

On Tuesday, the 7th of September, a long-cherished dream came true for us with the opening of the flagship store in the newly renovated Palais Campofranco on Waltherplatz in Bolzano.

In our new flagship store, the whole world of our brand can be experienced on a sales area of 170 square metres: as usual, we create an ambience here with our rustic interior, which is characterised by the colour black, wall elements made of old wood and accents in light corduroy, in which you feel comfortable right away.

A special eye-catcher is also a hand-carved Luis Trenker wooden sculpture by the Gröden artist Filip Piccolruaz.

And the gentlemen of creation will be particularly pleased: In the middle of the shop we have opened the NORMA X LUIS barbershop in cooperation with the renowned Bolzano hairdressing salon NORMA under the management of Mauro Basso!
Of course, we didn't want to celebrate this moment alone, but with as many loyal companions and rope comrades as possible: So on the 26th of August, we invited everyone to a small drink at the Fünf Höfe in Theatinerstraße 14, where lots of familiar faces and newly acquired fans toasted the opening of the shop with us.

On about 100 square metres, our new home in "Minga" presents itself in the usual rustic charm, with lots of old wood, elements in the characteristic Trenker corduroy, furniture to feel good and nostalgic black and white pictures. Modern eye-catchers such as large flatscreens and light boxes with collection pictures and videos lead the Luis Trenker spirit towards the future.

We are happy to bring a piece of South Tyrol to Bavaria with our brand!

Further stories


Vienna is calling!

Another big step for Luis Trenker – welcome to the new Luis Trenker Flagship Store in the heart of Vienna!
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